Influence & Persuasion
Dangerous Ideas for Those Brave Enough to Use Them
This list will be updated and links added on an ongoing basis. It’s provided here as a reference.
False Dichotomy – presenting only two options when more exist
Appeal to Authority – citing authority instead of evidence
Appeal to Emotion – using feelings in place of facts
Ad Hominem – attacking the person instead of the claim
Strawman – misrepresenting an argument to make it weaker
Red Herring – diverting attention to an irrelevant issue
Circular Reasoning – the conclusion is used as its own evidence
Correlation = Causation – assuming cause from correlation
Cherry Picking – selecting only data that supports a claim
Confirmation Bias – interpreting information to match belief
Moving the Goalposts – changing standards after proof is shown
Unfalsifiable Claim – cannot be tested or proven false
Anecdotal Evidence – personal story replacing data
Survivorship Bias – focusing on winners, ignoring failures
Statistical Misrepresentation – misleading use of numbers
Loaded Language – emotionally-charged wording to sway opinion
False Equivalence – comparing two unrelated things as equal
Ambiguity – using vague wording to avoid precision
Non Sequitur – conclusion doesn’t follow the premises
Appeal to Popularity – “many believe it” therefore true
Appeal to Tradition – “it’s always been done this way”
Appeal to Novelty – new = better without evidence
Shifting Burden of Proof – demanding others disprove your claim
Overgeneralization – broad conclusions from small samples
Slippery Slope – claiming small step leads to extreme outcome
Inconsistent Standards – applying different rules per case
Unsupported Assertion – claim without evidence
Pseudo-Technical Language – jargon without real meaning
Motivated Reasoning – conclusion decided before evidence
Gaslighting – denying observable reality to confuse
False Precision – over-detailed numbers to imply accuracy
Selective Omission – leaving out relevant context
Hidden Premise – unstated assumption required for argument
Conflicting Claims – contradicting statements in same argument
Appeal to Fear – using threat to secure compliance
Appeal to Hope – promising unrealistic positive outcomes
Immunity to Correction – no evidence can change the claim
Overreliance on Analogies – analogy replaces actual proof
Appeal to Personal Experience – “I saw it, so it’s true”
False Urgency – artificial time pressure
Complexity Illusion – sounding complicated to appear correct
Appeal to Conspiracy – lack of proof explained by cover-up
Emotional Blackmail – guilt or shame used instead of logic
Framing Bias – meaning changes by how info is presented
Unreplicable Results – results cannot be reproduced
Overconfidence Bias – certainty without justification
Pattern Seeking Error – seeing patterns in randomness
Appeal to Nature – natural = good or true
Appeal to Science (without science) – invoking science without data
Source Opacity – unclear or untraceable origin of information
Fake Consensus – illusion of widespread agreement
No Operational Definition – undefined key terms
Incentive Conflict – speaker benefits directly from belief
False Baseline – incorrect starting reference point
Out-of-Context Quote – altering meaning by cropping context
Authority Borrowing – adjacent credential used to validate unrelated claim
Illusory Truth Effect – repeated claim becomes believable
Data Dredging – searching data to find any supporting pattern
Technical Name Fallacy – labeling makes it seem real
One-Way Transparency – you must be open, they won’t
Inconsistent Timeline – events don’t line up chronologically
Appeal to Ignorance – claims true because not disproved
Reframing After Failure – redefining success after loss
Social Proof Manipulation – fake or inflated endorsements
Authority Without Accountability – no review or oversight
False Modesty – downplaying status while implying superiority
Quantifier Abuse – words like “always,” “never,” “everyone”
Scale Manipulation – changing units to obscure meaning
Visual Misrepresentation – misleading charts or visuals
Reality Drift – subtle story changes over time
Outcome Bias – judging outcomes over methods
Reverse Victimhood – attacker frames themselves as victim
Narrative Substitution – story replacing data
Appeal to Scarcity – limited supply to push decision
Implied Consensus – “experts agree” without naming any
Logic Stack Gaps – missing steps in reasoning
Authority Masquerade – fake credentials or institutions
Overfitting – theory explains everything perfectly (too perfectly)
Social Pressure – “smart people agree with me”
Platform Abuse – using reach as proof of truth

